HARNOVA SOLUTIONS
IT Marketing & Digital Innovation
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E-Commerce Solutions

Online stores built to sell, scale and convert.

An online store is only as good as the orders it takes. We design, build and optimise e-commerce experiences on Shopify and WooCommerce that turn browsers into buyers — and one-time buyers into repeat customers.

Plenty of stores look the part but quietly leak revenue: slow pages, clunky checkouts, confusing product pages and abandoned baskets. HARNOVA fixes the things that actually move the numbers — from the first product impression to a frictionless, trusted checkout.

Whether you’re launching your first store, replatforming, or scaling an established catalogue, we build fast, secure and conversion-focused storefronts backed by reliable payments, smart inventory and the analytics to keep improving.

E-commerce solutions — online stores and checkout optimisation
24/7 A storefront that sells while you sleep
2 Platforms mastered: Shopify & WooCommerce
CRO Checkout & product pages built to convert
PCI Secure, trusted payment integrations
UK Based in Salisbury, serving the UK
// What's Included

Everything your store needs to sell.

We don’t just install a theme and walk away. Each store is built around your products, your margins and your customers — engineered for speed, trust and conversion.

Shopify Development

Custom Shopify and Shopify Plus stores with bespoke themes, apps and integrations — fast to launch, easy to manage and built to scale with your sales.

WooCommerce Development

Flexible, fully-owned WooCommerce stores on WordPress — ideal when you need bespoke functionality, content marketing and total control over your platform.

Checkout Optimisation

We streamline every step from basket to confirmation — fewer fields, guest checkout, express options and trust signals — to recover lost sales and lift conversion.

Payments & Integrations

Secure payment gateways — Stripe, PayPal, Apple Pay, Google Pay, Klarna and more — plus connections to your ERP, CRM, accounting and shipping tools.

Inventory & Operations

Reliable product, stock and order management — variants, bundles, multi-location stock and automations that keep your back office running smoothly as you grow.

Conversion & Growth

High-converting product pages, search, filtering, upsells and abandoned-cart recovery — all measured and refined so more visitors become paying customers.

// Our Approach

How we build your store.

A transparent, collaborative process that takes your store from idea to launch — and keeps it improving long after go-live.

01

Discovery & Platform

We learn your products, margins, logistics and goals, then recommend the right platform — Shopify or WooCommerce — and the integrations your business actually needs.

02

Design & UX

We design product, category and checkout experiences around how your customers shop — clear, fast and trustworthy — on-brand and built mobile-first.

03

Build & Integrate

We develop the storefront, connect payments, shipping, inventory and your other tools, then load products and configure tax, currencies and shipping rules.

04

Test & Launch

We rigorously test orders, payments and edge cases across devices, fine-tune performance and security, then launch your store with confidence and a safety net.

05

Optimise & Scale

After launch we track conversion, reduce abandonment and run improvements — turning your store into a growing, dependable revenue channel.

E-commerce store deliverables and dashboards
// What You Get

A complete store, ready to sell.

  • Custom Shopify or WooCommerce store
  • Mobile-first, on-brand storefront design
  • Optimised product & category pages
  • Streamlined, high-converting checkout
  • Secure payment gateway setup
  • Shipping, tax & currency configuration
  • Inventory & order management
  • Third-party app & system integrations
  • Analytics, tracking & conversion setup
  • Training, documentation & support
// What We Build

A store that works end to end.

Every part of your store should pull its weight — from the product page to the back office. These are the capabilities we deliver and optimise.

Storefront & Catalogue

Beautiful, fast storefronts with well-structured catalogues, collections and product pages designed to showcase and sell.

Search & Filtering

Smart search, filtering and merchandising so customers find exactly what they want in fewer clicks — and buy more.

Cart & Checkout

Frictionless basket and checkout flows with express pay, guest checkout and trust signals to minimise abandonment.

Shipping & Fulfilment

Flexible shipping rules, carrier integrations and fulfilment workflows that keep delivery accurate and customers informed.

Subscriptions & Retention

Subscriptions, loyalty and email automation that turn one-time buyers into repeat, higher-value customers.

Analytics & CRO

Full e-commerce tracking and continuous testing to improve conversion rate, average order value and lifetime value.

// Why It Matters

What a properly built store changes.

Faster, Smoother Shopping

Quick-loading pages and a clear path to purchase keep shoppers engaged instead of bouncing to a competitor.

Fewer Abandoned Carts

A streamlined, trusted checkout and recovery automations rescue sales that would otherwise slip away at the final step.

Higher Order Value

Smart upsells, bundles and cross-sells lift average order value so each customer is worth more without extra ad spend.

Secure & Trusted

PCI-compliant payments, SSL and proven platforms protect your customers’ data and give shoppers the confidence to buy.

Mobile Sales Ready

With most shopping now on mobile, a fast, thumb-friendly store captures revenue wherever your customers are.

Built to Scale

Robust platforms and clean integrations mean your store grows with you — more products, more orders, more markets, no rebuild.

// Who It's For

Built for ambitious UK retailers.

Whether you’re launching a new brand, moving from a marketplace, or scaling an established catalogue, we build stores that sell. We work with merchants of all sizes across many sectors.

  • Fashion & Apparel
  • Health & Beauty
  • Food & Drink
  • Home & Interiors
  • Electronics & Tech
  • Sports & Outdoors
  • Subscription Boxes
  • Handmade & Crafts
  • B2B & Wholesale
  • Startups & Scale-ups
// FAQ

E-commerce questions.

Should I use Shopify or WooCommerce?

It depends on your needs. Shopify is fast to launch, fully hosted and brilliant for most merchants who want a reliable store with minimal maintenance. WooCommerce offers more control, deeper customisation and ownership, which suits content-led brands and bespoke requirements. We’ll recommend the right fit during discovery — we build expertly on both.

Can you migrate my existing store to a new platform?

Yes. We handle replatforming and migrations — moving products, customers, orders and content while preserving SEO with proper redirects. We plan migrations carefully to avoid downtime and protect your existing rankings and revenue.

Which payment methods can you integrate?

We integrate all the major gateways — Stripe, PayPal, Apple Pay, Google Pay and buy-now-pay-later options like Klarna and Clearpay. We set up secure, PCI-compliant payments with the methods your customers expect, helping reduce friction at checkout.

How do you reduce abandoned carts?

We tackle abandonment at the source — faster pages, fewer checkout steps, guest checkout, express payment, clear shipping costs and trust signals — then layer in abandoned-cart email and remarketing to recover the sales that still slip through.

Do you provide ongoing support after launch?

Absolutely. We offer ongoing support, maintenance and conversion optimisation so your store stays fast, secure and improving. From new features to seasonal campaigns, we’re here as a long-term partner. Get in touch to discuss a support plan.

Ready to build a store that actually sells?

Let’s create a fast, secure and high-converting online store on Shopify or WooCommerce. Book a no-obligation chat with our UK team and let’s talk through your products and goals.